Digital PR

PR & SEO – The Aftermath of the Link Scheme Update

PR & SEO – The Aftermath of the Link Scheme Update

Google sent a shockwave through the PR industry with a link scheme update that enforced new guidelines within press releases.   Elliot Walker‘s insight: This article contains some good points on the effectiveness of press release distribution for SEO. The key take-away from this is that companies should write good quality, newsworthy releases intended to […]

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