Improve Online Visibility with Effective Content Marketing
We can help you create the right content for your website to attract, engage and encourage holidaymakers to book with you. We work with travel and tourism businesses on content strategy, production and promotion to ensure your words and images make the right impression.
Content Strategy
We help devise a content strategy so your written and visual content meets the objectives of your business. We create a content plan and editorial calendar to ensure your content gets published, seen, shared and liked.
Content Production
From subject ideas through to publication, our blog writing service can help fill your site with useful, relevant articles that are easily found through the search engines and build trust and loyalty with your audience.
Content Promotion
There’s no use creating great content if no one sees it. As well as ensuring the content is indexed for search, we can promote the content through online PR and social media marketing.
Content Services
Some of the methods we use for content marketing success.
Attract Your Perfect Customer with Great Content.
Let potential customers find you online with engaging content that entices them to visit.
What Our Clients Say
Frequently Asked Questions
Our answers to the questions most commonly
asked about content services.
What is Content Marketing and how can it help?
Content marketing is the process of planning, producing and promoting content to raise brand awareness, attract visitors and engage potential holidaymakers. This ensures your business is in the right place when people are researching their trips and top of mind when they are ready to book.
Content relates to everything from words on your site, through to images, video and interactive material. We concentrate mainly on written content for blog posts, travel guides, product pages and press releases.
Once created, this material can be promoted online through SEO, PR, networking and social media marketing to ensure it gets found by potential customers.
How much does content marketing cost?
The cost of content marketing depends on how much you want to do and who you want to reach.
Some people use us to audit their website and help steer content strategy. Others know what they want but need someone to supply effective blog posts or on-page copywriting. Others just need help getting the word out using PR or social media marketing.
Blog writing cost from £150 per post, while a full content marketing service starts at £750 per month.
What is the content used for?
The content can be used to gain top rankings on Google, share on social media or send out to journalists or online publications.
The content can also serve a number of purposes. For example, a blog post can be revised and repurposed for press releases, email newsletters, videos, slide presentations and long-form social media posts.
What results can I expect from content marketing?
An effective content strategy can help to attract visitors to your website, grow your audience and generate bookings.
We track the performance of content in terms of search engine rankings, links attracted, shares, likes and other engagement metrics.
