SEO

7 Obsolete SEO Tactics You’re Wasting Your Time On

7 Obsolete SEO Tactics You’re Wasting Your Time On

There are some great tips in this article on what works and what doesn’t in modern day SEO.

Google’s Mobile Search Update – Time to Get Responsive

Google’s Mobile Search Update – Time to Get Responsive

Website owners beware. Google is on the warpath again. This time the search engine giant wants websites to be more mobile-friendly. And it’s deadly serious. From April 21st Google will start rolling out a major update to reward websites that are mobile-friendly with higher rankings in mobile search results. This means that owners of websites […]

PR & SEO – The Aftermath of the Link Scheme Update

PR & SEO – The Aftermath of the Link Scheme Update

Google sent a shockwave through the PR industry with a link scheme update that enforced new guidelines within press releases.   Elliot Walker‘s insight: This article contains some good points on the effectiveness of press release distribution for SEO. The key take-away from this is that companies should write good quality, newsworthy releases intended to […]

Search Engine Optimization in Pictures – VIDEO

Search Engine Optimization in Pictures – VIDEO

It’s easy to get lost in the technicalities of SEO. So it’s refreshing to see this cute little video which lays out the basics of SEO very simply. It’s well worth a watch.

Using Content Marketing to Improve Local SEO

Using Content Marketing to Improve Local SEO

We all know by now that people rely heavily on the search engines to locate local services and products and there all kinds of strategies for grabbing attention for your local business at the top of the search engines. But how can we tailor the content on our websites to perform better for local searches? Below is […]

SEO is Not Dead, Long Live Search Engine Optimisation

SEO is Not Dead, Long Live Search Engine Optimisation

People I’ve spoken to recently, quite high up in tourism and travel businesses, have been a bit dismissive of SEO. They’ve heard on the grapevine that SEO is dead. But this couldn’t be further from the truth. Search Engine Optimisation is very much alive and absolutely essential for tourism companies to get found online by […]

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