Calculate OTA Commission Cost
When third-party booking portals intercept your guests on local search, they charge heavy commissions on bookings that could have been yours directly. Adjust your portfolio metrics below to see your annual commission leak and direct profit potential.
1. Your Portfolio Metrics
Enter your property volume and typical annual booking values.
Paid every single year to third-party portals on £131,250 of bookings.
Capital that could be directly reinvested in your property owners, staff, and website.
Your Direct Booking Dividend
What happens to your bottom line when search brings guests straight to your domain:
Why Independent Stay Brands Are Reclaiming Direct Bookings
Commission fees are only part of the problem. Portals introduce structural risks to your business.
OTAs mask guest contact details, preventing you from marketing repeat stays or nurturing seasonal loyalty. Direct bookers belong to you forever.
Portals only promote your properties when search volume is naturally peaking. Direct search engines capture off-peak autumn and winter guests year-round.
If you are a cottage agency, owners want proof that you can generate direct demand rather than simply uploading their home to third-party portals.